Randy Washburn

Media Director

Randy's responsibility at Salter>Mitchell is to ensure that our client's dollars are spent as effectively and efficiently as possible. Randy joined us with over thirty years’ experience in advertising most recently as a Senior VP/ Media Strategist at Carat USA, one of the World's top 10 media service agencies.

He has also served as a Vice-President for the Arbitron Ratings Company, Telmar Media Analysis Systems, and as an instructor for The Media School which conducts media planning and buying workshops across the nation. Randy first worked with Salter>Mitchell Chairman Peter Mitchell when he managed media buying for the first year of Florida's breakthrough 'truth' anti-tobacco campaign. Randy has spoken on media issues at numerous academic and business organizations.